This tutorial was directed towards distinguishing why we love products and why we hate them. We began by discussing products we loved and hated within the group, most of which had been owned by the person. I shared my dislike for my old laptop and my love for my mac laptop. My reasons for not liking my old laptop were that it was heavy and uncomfortable when taking it out of the home, it had a very short battery life and the overall interface design wasn't so great. My reasons for loving my mac were completely the opposite; it is lightweight, has a great battery life, and like all apple products, has a great interface design. I also associated Apple as an example of a company which is beginning to dominate the technological world and felt as an Industrial Designer that I need to be a part of this.
Generally those who had owned the product they loved/hated had issues with or praised functionality where as those which had not been owned were generally comments to do with the aesthetics of the product and the status that the product evokes.
This tutorial really allowed students to delve deeper into the reasons why we love or hate products and how we can use this knowledge to design effectively.
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